Advantages

(from Industry Specialist MediaTile)

Regardless of what they are called — Digital Signage Networks, Out Of Home (OOH) Networks, Place-Based Advertising Networks, In-Store Networks, Narrowcasting Networks, Community Networks, Facility Networks, or just “TV-like” Networks — there is one thing most everyone agrees upon:

Digital Signage provides an extremely effective and efficient method of communication and has a huge impact on individual behavior.

Many recent industry reports have been published with similar results. Here are a few highlights from recently published reports:

• 300% sales increases when aided by a promotion(1)
• 29% of shoppers made an unplanned purchase based on what they saw on screens(1)
• 68% of shoppers said in-store messages help their purchase decisions(2)
• 44% of consumers said they would switch a product they previously intended to purchase(2)
• 40% of consumers said they took note or watched the entire ad (2)

Checkout some examples of what your digital sign ad could look like.

It’s easy and affordable to get started. Call us now at (908) 526-1371 for a free consultation. Or send an email to our team letting us know the best time to reach you.

Sources: (1) 2006, Nielsen Media Research; digital signage does influence consumer behavior, (2) 2006, Research by Arbitron & Scarsborough; Digital signage and consumers.